FAQ Schema Generator

Turn your questions and answers into valid FAQPage JSON-LD — the structured data search engines and AI answer engines use to surface FAQs. Add your Q&As and copy the code. Everything runs in your browser.

    How to use the FAQ schema generator

    Add one row per question. Type the question in the top field and its answer in the box below, then use Add question for as many pairs as you need and Remove to drop any row. The FAQPage JSON-LD builds as you type, and only rows where both the question and the answer are filled in are included. Quotes, apostrophes and line breaks in your text are escaped automatically, so the JSON stays valid. Copy the whole <script> block when you are done.

    Paste that block into the page whose questions and answers it describes — inside the <head>, or anywhere in the <body>. Keep the marked-up text matching the visible content on the page. One honest note: since 2023 Google shows the expandable FAQ rich result only for authoritative government and health sites, so most pages will not get that treatment in Google. The markup is still useful — it helps AI answer engines (AEO/GEO) and general search understand and reuse your Q&A, and it is valid structured data that will not harm you. Want other structured data? Try the schema markup generator.

    Frequently Asked Questions

    What is FAQ schema?
    FAQ schema is structured data, written as FAQPage JSON-LD, that marks up a list of questions and their answers. It tells search engines and AI answer engines that a section of your page is a frequently asked questions list, and pairs each question with its accepted answer so the content can be understood and reused. This tool builds that JSON-LD from the Q&As you enter.
    Will this show FAQ rich results in Google?
    Probably not for most sites. Since 2023 Google limits the expandable FAQ rich result to authoritative government and health websites, so other sites will usually not see it in Google search. Valid FAQPage markup is still worthwhile: it helps AI answer engines and general search understanding reuse your Q&A content, and it is valid structured data that will not harm you.
    Where do I put the JSON-LD?
    Paste the whole script block into your page's HTML. It can go inside the head, or anywhere in the body — both are valid for JSON-LD. Add it to the same page whose visible questions and answers it describes, so the markup and the on-page content match.
    Does the answer text support HTML?
    A limited set of HTML tags is allowed by schema.org inside answer text, but plain text is the safest choice. This tool escapes your text with JSON.stringify so quotes and newlines never break the JSON, which means any HTML you type is stored as literal text rather than parsed markup.